My ideal customer is a young (college-age) woman who enjoys spending time in places like Starbucks. This avatar likes to eat out, and orders drinks that often includes straws. The avatar is typically eco-conscious, so they ideally would drive a Prius (or similar electric car), and white seems to be the most popular Prius color. This avatar would likely not have kids, and be more willing to spend money on non-necessities. This avatar's favorite politicians are usually more liberal, as they care about environmental issues.
I would definitely have some in common with the created avatar. I chose the product "MetalliStraw" because I am eco-conscious and concerned about the future of the environment. While I do not currently drive an electric car, it is certainly something I would like to in the future. I also own a white car, which may subconsciously why I chose the avatar to have a white car. I am generally more liberal as well, which aligns with my interest in protecting and cleaning up the planet.
Hi Steven,
ReplyDeleteYou went into great detail about your customer avatar, and that made your post really enjoyable to read. I also had a lot in common with my customer avatar. I think this is a good thing because it means we have a good idea of what our customers want, and we can also imagine how to give the best product possible.
Hi Steven !
ReplyDeleteI relate pretty closely to your avatar, as I enjoy spending time at Starbucks and drive a pretty full efficient car (a black Honda Civic). I thought it was interesting that you specified the color of her Prius because the instructions for this assignment did tell us to go pretty deep with our descriptions. Although I would consider myself also more liberal, I think that the environment and its safety should be separate from politics, as we all live on this one planet and it is the only one we get !